Print adverts

This advert for Fanta shows an orange in the middle with the top of a can. This is saying that fanta is made from fresh oranges and it smells like oranges too. The colour orange has connotations of joy and happiness. it's a fun and happy colour. The orange symbolises freshness. The advert says how there are no artificial flavours or colouring. The orange is supposed to represent this as they are saying it's straight from an orange. 

This advert is for collision assist in mercedes benz cars. The full moon has connotations of lunacy and that's when all the 'monsters' come out like werewolves. The garlic is used as vampires are scared of garlic. they also symbolise a object in the road that could harm the driver. The moon and the darkness are meant to show drivers that even in the dark the collision assist still works and can protect them.